استخدام المجموعات الرياضية في (تطبيق الواتس آب) في نشر الثقافة الرياضية من وجهة نظر المستخدمين

Abstract

The study aimed to identify the useful trends in using social media applications through WhatsApp sports groups to use sports culture. In addition to that, learning how to spread electronic culture among users of social networking programs (WhatsApp) through the use of sports groups. As well as defining the idea of ​​spreading sports culture among all of society towards developing sports in society. And also highlighting the importance of using sports groups (WhatsApp) in order to serve the sports movement.

The problem of the research was to identify a large number of sports groups on (WhatsApp). Do they actually serve the sports movement and spread its culture, or merely spread disagreements and fanaticism, and spend free time in non-sports talk? The researcher also tried to find out what these sports groups offer in terms of Positive or negative benefits to sports, and the role of sports groups in consolidating social relations between community members, athletes, and club fans. The importance of the research was about the use of sports groups through the WhatsApp application, which provides sports services and is available on all smart phones. It uses the phone’s Internet connection to allow the user to call and communicate with friends and family, and through it, text messages can be sent. And make calls, photos, videos, and voice messages, as the application basically integrates traditional messaging services, social media, and the user’s phone. The researcher also used the descriptive approach, which is consistent with the current research in terms of collecting the responses of the respondents using a questionnaire consisting of three axes and (27) items, which were processed statistically to reach the desired results.

​The researcher selected the research sample in a random, intentional manner, with a percentage estimated at (10%) of the total. The total number of users in the sample was (95) users, and the researcher reached a number of results, including:

The use of sports groups by users helped them spread local, Arab and international sports news. Also, by using sports groups on the WhatsApp application, it helped to discuss general and private sports issues, especially sports on the Hadhramaut coast. In addition, sports groups on the WhatsApp application are the best groups that users share in order to obtain information, competitions, and results, for the reason that it is used by many.

The most important recommendations are: Conducting further research into applications of social media programs and in multiple fields.

In addition, researchers benefit from modern technologies in the fields of sports of all kinds, and the use of the WhatsApp application by sports departments and colleges for other purposes also benefits student.